Interesting Times in Multicultural Marketing
“May you live in interesting times” --Chinese Proverb
That quote certainly applies to me and my journey.
One year ago, I was running a first-class Hispanic advertising agency. Great clients. Great team. Without re-living 2020 which was full of challenges for our industry, I found myself stepping aside from my former agency. My career in multicultural marketing and the months that followed played a key role leading me to Captura Group, a Hispanic and digital-first agency.
